Movie marketing works best when it lives both on and off TikTok, and extends beyond the t… — @tiktokforbusiness

Video insights

@tiktokforbusiness's TikTok video "Movie marketing works best when it lives both on and off TikTok, and extends beyond the theatre 🍿 Jenn Song, Senior Director of Global Digital Marketing at @Universal Pictures, shares why Universal pairs TikTok ads with creator IRL experiences to build excitement and spark conversation around movie premieres like One Night Only. @One Night Only Movie #onenightonly #moviepremiere #movietiktok #newmovie" has 2,656 views, 218 likes, 23 comments, 55 shares in the public metrics captured by this index. That is an engagement rate of 11.14% (likes, comments and shares over views). It was posted 3 months ago and runs 1 minute 2 seconds. It has been saved 33 times.

Frequently asked questions

How many views does this TikTok video have?

The capture indexed here reports 2,656 views, 218 likes and 23 comments.

Who posted this TikTok video?

It was posted by @tiktokforbusiness, who is linked from this page.

What is this TikTok video's engagement rate?

Across the captured metrics the engagement rate is 11.14% (likes + comments + shares over views).

When was this TikTok video posted?

It was posted on 2026-08-07, 3 months ago.

What hashtags are used in this video?

The capture links 1 hashtag, starting with #newmovie.

How long is this TikTok video?

The captured clip runs 1 minute 2 seconds.